Born to Play. Built to deliver. We create electric vehicles for two types of adventures: the one where you command every street you drive, and the one where you leave the street behind entirely. Innovation and technology fuel both journeys, whether you're making statements in the city or seeking freedom beyond it.
Iconic shapes aren't accidents, they're decisions. We design our vehicles with unmistakable identities: bold, boxy presence with signature lighting to sculpted panels, every element earns its place. Craftsmanship in service of purpose. Design in service of play.
Freedom to Pause. Reason to Play.
A new era of motoring is on the horizon, arriving with confidence, distinctive design and a clear electrified focus. The all-new iCAUR V23, from the Chery Group’s adventure-focused electric SUV brand, is set to debut in South Africa in May 2026, bringing competitive pricing, generous standard specification and retro-inspired styling to the local EV market.
Ahead of the brand’s official introduction in 2026, iCAUR, the new-energy brand from the Chery Group, has outlined the engineering, testing, and manufacturing processes used in developing the new iCAUR 03T.
For many families and adventure seekers, space is what truly makes a car practical. Whether it’s a weekend getaway with children, a road trip with friends, or a spontaneous camping adventure, interior room and visibility quietly shape comfort on every journey. Designed around these real-world needs, the iCAUR V27 offers a spacious cabin and a clear view of the road.
